It Doesn't Have to Cost a Fortune to Get Copywriting Training

And you don’t have to learn from sources that talk way over your head. That’s where Online Copywriting 101 comes in. You’ll get expert tips for writing:

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    impressive sales pages
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    attention-getting headlines, tweets and other short copy
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    converting landing pages
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    exceptional blog posts and more

that convert with precision.

Meet The Team

Karon Thackston

Karon Thackston

Karon has been a professional copywriter for over 25 years starting out in the offline, corporate world. She made her move online in 1999 when she founded her copywriting company Marketing Words. [Read More...]

Christine Cobb

Christine spent over 25 years in the financial services industry helping individuals and small businesses. After the sale of her investment advisory firm, she formed Christine Cobb Marketing, a consulting agency working with entrepreneurs [Read More...]

You also have access to several guest copywriters and other online marketing experts such as Jay White, Brian Massey, Lynn Terry, and Kevin Hogan.

Copywriting Training That’s Affordable, Understandable, Exceptional

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    Learn from some of the best-known copywriters and online pros.
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    Learn in language that you understand (yes, even beginners!)
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    Take it at your own pace.
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    Choose only what you need – nothing more.

Training Packaged for Your Convenience

When we bundle multiple sessions together, you save! Check for packages that contain in-depth training in one particular area such as Email Marketing.
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Choose from individual, 60-minute teleclasses on a wide range of online copywriting topics such as Headlines, Science of Persuasion, Landing Pages and more.
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Featured Training

Short Copy Success Secrets

Short Copy Success Secrets

When you’ve only got an instant to grab their attention and get the click… powerfully written short copy is your ace in the hole. In Short Copy Success Secrets, you’ll discover insider tips and tricks professional copywriters use to grab attention in just a few words. Click Here to Learn More.

Email Marketing Blueprint

Email Marketing Blueprint combines 7 Secrets to Autoresponder Success from expert email copywriter, Jay White plus Know Thy Target Audience with Karon Thackston plus Delivering Exceptional Landing Pages with Brian Massey. Click Here to Learn More.

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    Impressive Sales Pages
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    Landing Pages that Convert
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    Exceptional Blog Posts
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    Short Copy Secrets
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    Headline Hacks
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    Worksheets, Checklists, Cheat Sheets
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    Converting Emails

In Their Own Words

"I’ve been a copywriter for 30 years total and an e-commerce copywriter for 11 years. I was afraid the course would be too basic. Was I wrong! I learned TONS."

~ Diane K

"This session was a treasure chest of copywriting nuggets! I have been endlessly writing and rewriting my website copy, desperately seeking “it” but was not quite sure what “it” was. Thanks to this session I have some concrete actions to implement. Thanks!"

~ Teri, Virtual Assistant

"The folks at Online Copywriting 101 teach you to discover the words that go straight to the heart of what's important and relevant to your business and what's motivating and irresistible to your customers. They are marketing experts extraordinaire, and creative, insightful guides that will have you thinking about your business in a whole new way. I don't think there's anything Karon & Christine write, or do, that I'm not riveted by! To say I'm impressed with their talent is like saying the ocean is a little wet!"

~ Angela Allen, TheRealThing.net

Short Copy Cheat Sheet

Discover the insider tips & tricks pros use to grab attention & drive more traffic using just a few words!

You’ll also receive weekly tips to improve your blogging, social media, copywriting, & email writing skills at no charge.

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