It’s usually the first step in every marketing funnel. That’s why snippets of text like:
...have to be engaging in order to drive traffic to landing pages, blog posts, sales copy and more.
If those subject lines, social posts or ads didn’t capture your attention, you would have never found this page.
During this 60-minute session, you can learn the insider tricks and tips for writing super-responsive tweets, bullet points, article/blog post titles and much more!
Follow along step-by-step as Karon Thackston takes you through the process and then watch as copywriting students practice these techniques.
You'll learn to:
Your headline is without a doubt THE most important section of your copy. Unless you’re able to hook the reader’s attention immediately, you’ve lost them… and the sale.
In this session, copywriting pro Karon Thackston outlines over a dozen easy ways to write headlines that pull winning results. With a common sense approach, you’ll discover what your target customers are looking for and be able to entice visitors to stay on your site longer increasing your chances of turning lookers into buyers.
Unless you study copywriting, chances are you’re missing the piece about communicating with your target audience and it’s messing up your copy, big time. Karon Thackston will get you up to speed on writing for your target audience and then tying everything together so you get more conversions and more sales.
You’ll learn how to:
Download Karon’s Headline Cheat Sheet to use whenever you need an awesome headline.
Karon has shared the exact worksheets that she uses in her business when she takes on a new client. These worksheets will ensure that you don’t miss getting all the information you need to really know the people you are writing emails to.
Aren’t you ready to stop spinning your wheels? Don’t write another tweet, bullet point, headline or other short copy until you discover the secrets in the Short Copy Success package.
100% No Risk Guarantee
If you don’t increase your short copy success within 30 days by using these techniques, just let us know and we will refund your money — no questions asked.
Karon Thackston has been a professional copywriter for over 25 years starting out in the offline, corporate world. She made her move online in 1999 when she founded her copywriting company Marketing Words. Since that time, she’s experienced phenomenal growth and helped achieve success for companies like Gorton’s Seafood, American Boating Association and more.
Christine Cobb spent over 25 years in the financial services industry helping individuals and small businesses. After the sale of her investment advisory firm, she formed Christine Cobb Marketing, a consulting agency working with small businesses and ecommerce sellers. She is a WordPress & Shopify website designer and an Amazon FBA retailer and teacher.
"The folks at Online Copywriting 101 teach you to discover the words that go straight to the heart of what's important and relevant to your business and what's motivating and irresistible to your customers. They are marketing experts extraordinaire, and creative, insightful guides that will have you thinking about your business in a whole new way. I don't think there's anything Karon & Christine write, or do, that I'm not riveted by! To say I'm impressed with their talent is like saying the ocean is a little wet!" - Angela Allen, TheRealThing.net
Yes! The videos are mobile responsive and you can download the PDFs to your mobile device library.
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